Email Templates for Donor Rescue, MMG, PFL Follow-up

Email Templates for Donor Rescue, MMG, PFL Follow-up

As a nonprofit fundraiser, you know that effective communication is key to engaging donors and maximizing your campaign's impact. We've created a series of ready-to-use templates to help you connect with your supporters at crucial moments in their giving journey.


Here, you'll find carefully crafted messages for various touchpoints, including:


Donor Rescue: Gently remind donors who started but didn't complete their donation, encouraging them to finish their generous act.


Match My Gift: Celebrate supporters who successfully inspire others to donate, reinforcing their impact and encouraging continued engagement.


Personal Fundraising Link Follow-up: Empower your donors to become ambassadors for your cause by sharing their unique fundraising link with friends and family.


These templates are designed to save you time while maintaining a personal touch. Feel free to customize them to match your organization's voice and specific campaign needs. Remember, consistent and thoughtful communication can significantly boost your fundraising results and build lasting relationships with your donors.


Donor Rescue Email Templates:
Example 1
Example 2
Example 3

MMG Email Templates:
Example 1
Example 2
Example 3

Personal Fundraising Link (PFL) Follow-up Email Templa:
Example 1
Example 2
Example 3
Example 4

    • Related Articles

    • Graphic Design Templates

      Overview Not all clients need custom graphics. Explore our CauseMatch-Canva Templates for beautiful and clean graphics! Canva is a drag-and-drop editor that makes graphic editing a breeze. Please select the link above to get started! Your Campaign ...

    • Ambassadors

      Overview Team Fundraising with Ambassadors allows individuals to champion your cause. Your most loyal supporters can raise money from their friends and family for your organization by sharing their own personal fundraising pages that track how much ...

    • Campaign Emails

      Overview There are nine different emails that need to be sent out at different points of the campaign. We strongly recommend that you appoint someone to be responsible for that throughout the campaign. Best Practices Emails that are formatted as HTML ...

    • Introduction to Creative Production

      Overview Here are the key elements to deliver your message. For clients who use technology only, here are the strategies you should employ to inspire your audience to give. Narrative What visionary impact can donors make when contributing to your ...

    • Guide for Team Leaders

      Team Leaders What is a Team Leader? The Team Leader is a vital part of the success of the campaign. Each team’s success creates the success of the campaign. You are responsible for making sure that Individual Fundraisers are on task, that your ...